Entrepreneurship For Engineers: Master Business & Marketing
Entrepreneurship for Engineers introduces business and marketing concepts for people with a technical background.
From $499.00 Choose a license
- Format
- Course
- Lessons
- 52
- Licenses
- PLR · MRR

What's in the PLR package
- Entrepreneurship For Engineers Master Business & Marketing.zip 989.1 MB
- Sales copy (Word document) Description 14 KB
Download links unlock in your account right after purchase.
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Curriculum
- Video lesson: Watch this first!Free preview4m
- Lesson: Course welcome and instructor introduction
- Lesson: Your WHY, ways in which this will take you to the next level & examples I'll use
- Lesson: You got an idea, now what 3-sentence business plan
- Lesson: Your business pitch which you will use to get feedback and more
- Lesson: Do you need a formal, long business plan
- Lesson: How to get feedback on your business idea and from where
- Lesson: Customer development by Steve Blank
Show 44 more
- Lesson: Starting to identify your target customer
- Lesson: Emotional intelligence as an entrepreneur
- Lesson: Transition from tech to business owner
- Lesson: MVP and Eric Ries
- Lesson: Sharing my own transition from programmer to business owner
- Lesson: Reasons businesses fail
- Lesson: How to get business ideas
- Lesson: Services business & freelancing as an engineer
- Lesson: Apps
- Lesson: Teaching engineering online
- Lesson: Example of successfully teaching technical topics – Mark Lassoff
- Lesson: Software product
- Lesson: Gigantic platform business models
- Lesson: Exercise for getting tech business ideas
- Lesson: You can start commoditized non-tech businesses too
- Lesson: List of passive income business opportunities
- Lesson: First-time marketer tutorial
- Lesson: Push vs pull, targeting & 5 general ways to promote a business to ideal clients
- Lesson: Exercise for previous video to pick your ideal marketing strategies
- Lesson: Demographics and psychographics plus your exercise
- Lesson: Don't listen to anyone, but who to listen to
- Lesson: Marketing plan book attached as PDF for free
- Lesson: How to measure demand
- Lesson: Customer support and quality is your marketing
- Lesson: Facebook marketing crashcourse
- Lesson: SEO crashcourse
- Lesson: Computer Science education phase
- Lesson: Working as a software engineer and cashing in on stock options
- Lesson: Struggling and failing on my own
- Lesson: Success phase
- Lesson: How to find best co-founders
- Lesson: Mentors and advisors and masterminds
- Lesson: Family and friends support – they are not business partners, but always there
- Lesson: Engineer speak vs. business speak
- Lesson: Features vs benefits
- Lesson: Writing incredible headlines & examples. It is more important than you think
- Lesson: From least to most effective – monetization strategies
- Lesson: Monetization strategies exercise
- Lesson: Business insurance considerations and where to get it
- Lesson: Business registration – whywhen
- Lesson: What is investable
- Lesson: List of incubators
- Lesson: Niching
- Lesson: Different types of risk and risk tolerance
What you'll learn
- Seamlessly transition from a tech role to a business leader
- Start your own successful venture
- Add a valuable business dimension to your technical skills
- Engage confidently in business and marketing discussions
- Lead with your ideas and vision, rather than following others
About this course
Entrepreneurship for Engineers introduces business and marketing concepts for people with a technical background. It connects developing an idea with the communication and commercial decisions around a business.
Brainstorming and validating ideas provide the starting point. Marketing strategy then connects an idea with an audience and a way to explain the offer.
Build the business perspective around the technical work
Business communication and entrepreneurial soft skills are discussed alongside strategy. These subjects bring the people and market context into the same discussion as the technical idea.
The course is relevant to engineers and learners investigating entrepreneurship. It provides a business-skills orientation for considering what to study and test next.
Adapt for engineering entrepreneurship education
A PLR license lets you modify, rebrand and resell the training. You could tailor it for an introductory entrepreneurship offer or place it alongside your own technical-project curriculum. Your own engineering-business examples can help make the concepts relevant to the audience you serve.
Who this course is for
- Engineers seeking a fulfilling career beyond a 9-to-5 job
- Programmers eager to bring their creative ideas to life
- Anyone looking to take charge of their career and become their own boss
License rights
| Right | PLR | MRR |
|---|---|---|
| Selling the course | ||
| Product may be sold separately | YES | YES |
| Product may be bundled with other products | YES | YES |
| Product can be a bonus for another product | YES | YES |
| Can be sold as a physical product | YES | YES |
| Can be sold as a digital product | YES | YES |
| Passing on rights | ||
| Can offer Resale Rights | NO | YES |
| Can offer Master Resale Rights | NO | NO |
| Can offer Private Label Rights | NO | NO |
Show all 23 rights Show fewer rights
| Right | PLR | MRR |
|---|---|---|
| Memberships, bonuses and lists | ||
| Can be added to paid membership sites | YES | YES |
| Can add bonuses to the Product for sale | YES | YES |
| Can be used to build a list | YES | YES |
| Rebranding and editing | ||
| You may put your own name on the sales letter | YES | YES |
| You may rename the product | YES | YES |
| You may edit the sales material | YES | YES |
| You may edit the content of the product | YES | YES |
| You may use the source code/material to create new products | YES | YES |
| You may use the name(s) of the author/creator/seller of the Product | YES | YES |
| Can translate the course into other languages | YES | YES |
| Not allowed with any license | ||
| Can be used for YouTube or other free video sites | NO | NO |
| Can be added to free membership sites | NO | NO |
| Can be given away for free | NO | NO |
| Can be used or sold on Uthena | NO | NO |
| Can be used or sold on Soofos, Udemy, Skillshare or other course marketplaces you don't own | NO | NO |
Questions
What do I receive with a PLR or MRR license?
Downloadable package available; online curriculum listed. Check the file list and curriculum below for contents. PLR and MRR include a license key. Sales copy, editable formats and extras depend on the supplied package; check the listed contents.
Do I need PLR or MRR?
PLR lets you rebrand, edit and sell the course as your own. MRR adds the right to let your buyers resell it. If you only sell the course yourself, PLR is enough.
What does lifetime access mean?
You can follow the course online for as long as it is available on Uthena. Downloadable files are guaranteed for 12 months from your purchase, so download them and keep your own copy.
Can I cancel my order?
Yes, within 7 days of your purchase: request a refund from your Uthena account. After 7 days an order can no longer be cancelled.
What if I want to speak to someone?
Email info@uthena.com, or support@uthena.com about an order, or use the contact form. We reply within two business days.